The Women’s Chamber of Commerce of Palm Beach County jump-started their fiscal year with new board members and organized a logo contest to create a unique, modern and compelling logo created by a Palm Beach County Artist. From 12 submissions, the ‘New Logo Selection Committee’ voted for the logo that most represented the mission and values of the organization. That logo was created by Sallie Colas of Hypoluxo, FL. Sallie has won the $500 prize and an annual membership to the Women’s Chamber.
Thursday, July 19, 2018, the Women’s Chamber revealed their new logo at their first networking event of the new fiscal year at, Contemporary Living Design | Studio |Gallery. Contemporary Living moved their store to The Lake Park Arts District [at 736 Park Ave. Lake Park, FL] a few months ago.
Six of the five artists were on hand to display their work and share the story of how they came up with the idea for their art. The artists were/are: Anthony Burks Sr. West Palm Beach, FL., Ashraf Naguib West Palm Beach, FL., Craig McInnis West Palm Beach, FL., Erin Marshall Riviera Beach, FL., (Women’s Chamber Member) Kelly Matczak West Palm Beach, FL., and Sallie Colas Hypoluxo, FL.,
CaraJoy Nash, Chamber Director, and President of She’s Online Agency spearheaded the logo change project. When asked why she wanted to take on this project Nash responded, “The women at the Chamber are a group of forward-thinking, savvy business women. The current business culture centers around search results and branding, if we want to maintain our place as the leading business organization for women in Palm Beach County, then our brand must represent that. It’s 2018, and this is NOT your Mother’s Chamber of Commerce.”
The logo change contest was sponsored by Cynthia Heathcoe, Chamber Director, and owner of Contemporary Living. The forward-thinking businesswoman recently relocated her business from Palm Beach Gardens to the Lake Part Arts District, to accommodate the store’s growth and to create the potential for further expansion. It was important to Heathcoe to sponsor this event because she is in the heart of the Arts District. The walls of her store have been hand painted by local artists and have already been featured in a National magazine.
The Women’s Chamber of Commerce of Palm Beach County was founded in 1994 with the mission to empower members and to advance women’s leadership in our local economy through networking, professional development, and community engagement.